This web page incorporates all the most up-to-date data, insights, and traits you'll need to assist you to understand how people today in Hong Kong use digital gadgets and services in 2024.
Observe: in the last 12 months, we’ve built some essential alterations to how we work out social media marketing consumer numbers, as well as the data sources that we use to inform these calculations have also built important and broad-ranging revisions to their revealed figures throughout that time period.
As we pointed out inside the Fb area over although, modifications while in the viewers get to figures printed in Meta’s advert preparing instruments don't essentially correlate with Over-all improvements in its platforms’ active consumer bases.
Even so, make sure you Take note the figures printed in X’s arranging instruments look like liable to significant fluctuation – even more than short periods of time – and these anomalies may perhaps impression the trustworthiness and representativeness of this change data.
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It’s essential to tension that these promoting get to figures usually do not always stand for exactly the same point as regular monthly active consumer figures though, and there may be significant differences in between the dimensions of YouTube’s advert audience and its total Lively user foundation.
Hong Kong is taking the flexibility selections for periodicity and timeliness. The indices are website disseminated with a quarterly basis in just a few months of the tip of the reference quarter.
The revised figures together with the latest value GDP will likely be released about two weeks later on for the primary, next and third reference quarters and over the Spending budget Day for the fourth quarter.
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The 1st unveiled figures are termed "advance estimates". The advance estimates incorporate the true expansion of Total GDP and its key expenditure elements. When a lot more data come to be readily available, the progress estimates will likely be revised.
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Being a result, our most recent determine for social media use might seem like really different into the values that we revealed in prior years.